Marques Carriço Ferreira, R. et al. 2026. Shein, More Than Just "Shopping": Digital Brand Promotion Strategies Through an Analysis of Shein’s Profiles in Brazil (@sheinbrazil) and Micro-Influencer Duda Dutra (@bydudadutra). Anagramas Rumbos y Sentidos de la Comunicación. 25, 49 (Jul. 2026), 1–19. DOI:https://doi.org/10.22395/.