Mediatic Preparation of Social Protest. Notes about the formation of an opinion full of aesthetics and free from politics
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Abstract
This essay poses some theoretical and critical thoughts about
the mediatic preparation of social protest free from politics. We
understand that these representations on TV inscribe themselves
as speeches, which bear mythic and aesthetic components,
showing certain mechanisms of ideological transfer, that give
an account for the internalization of the neo-liberal hegemony,
which tends to reduce and privatize the argumentative political
speech under a compressed and disposable form that cannot
be but a hollow portrait of the deliberation and elucidation of
what is political.