Rethinking political culture through consumerism: the politicization of shopping and its relation to Brazilian companies
Main Article Content
Abstract
The notion of political culture has centred on formal political institutions as interlocutors of individuals. However, the increasing economic power of corporations and their programs of social responsibility, along with higher levels of confidence, personal efficiency and mobilization amongst consumers aimed at influencing the provision of goods and services that these corporations provide, demand a revision of the concept. The article looks at evidence which points to the politicization of consumerism in Brazil.
Article Details
How to Cite
Echegaray, F. (2012). Rethinking political culture through consumerism: the politicization of shopping and its relation to Brazilian companies. Ciencias Sociales Y Educación, 1(2), 17-38. https://revistas.udem.edu.co/index.php/Ciencias_Sociales/article/view/816